Oh, Boy!™ Campaign

Oh, Boy!™ – A Call to Support Boys

In today’s world, boys face unique challenges that too often go unnoticed. While progress in gender equality has rightfully opened new opportunities for girls, we must also ensure that boys receive the support, guidance, and encouragement they need to thrive. A concentrated focus on boys doesn’t mean holding girls back—it means fostering a society where both can succeed.

Understanding the Challenges Boys Face

Boys today are navigating a complex world where traditional ideas of masculinity are shifting. Many struggle with expectations to be tough, self-reliant, and emotionally reserved. Others face educational disadvantages, higher rates of teen depression, and the devastating effects of fatherlessness. Without strong role models and a positive vision of masculinity, too many boys are left adrift, uncertain about their place in modern society.

Helping Boys Become Strong, Capable Men

At The Boys Initiative, we believe that empowering boys means giving them the tools to succeed—academically, emotionally, and socially. That means:

  • Encouraging Emotional Intelligence – Boys should feel free to express emotions without fear of judgment.
  • Defining Masculinity – Being a gentleman isn’t about outdated stereotypes; it’s about respect, responsibility, and integrity.
  • Providing Role Models – Fathers, mentors, and community leaders play a crucial role in shaping the next generation of men.
  • Creating Classrooms that Support Boys’ Learnin* – Boys and girls learn differently, yet traditional classroom settings often favor learning styles that align more with how girls process information. Boys thrive in active, hands-on learning environments that incorporate movement, competition, and structured challenges. Adapting teaching methods to engage boys more effectively can improve academic outcomes and keep them motivated.
  • Addressing Mental Health – Boys need support in dealing with stress, depression, and social pressures.
  • Fostering Gender Equality – True equality means acknowledging and addressing the challenges boys face while continuing to support opportunities for girls. By advocating for balanced support, we create a society where both boys and girls can thrive together.

Oh, Boy!™ – Shining a Light on Boys’ Needs

The Oh, Boy!™ campaign is our initiative to bring attention to the issues facing boys and young men today. This is more than just a conversation—it’s a movement to ensure boys get the support they need to grow into confident, capable men while advancing true gender equality in education, mental health, and personal development.

The Graphic above shows a sampling of our findings. For the full list and data sources for the findings, click HERE.

Watch Our Video Below to Learn More About the Oh, Boy!™ Campaign

Join the Movement

Empowering boys isn’t about taking opportunities away from anyone—it’s about making sure no boy is left behind. When we help boys succeed, we strengthen families, communities, and society as a whole.

Join us in raising awareness, supporting boys, and building a future where everyone can thrive.

Add Your Voice to the Oh, Boy!™ Campaign