Celebrating Boys: It’s Time to Cheer for Our Boys and Check Out the New Boys Are Great Shop

Boys Are Great Shop

In today’s world, we’ve seen tremendous strides in celebrating and supporting girls—and rightly so. Girls are amazing! They are achieving great things and breaking barriers across the board. But while the focus has been on empowering girls, many boys have been left feeling overlooked and underappreciated. That’s why we’re here to say: Boys are great too!

For far too long, boys have been facing challenges that have gone largely unnoticed. Recent data shows the depths they are struggling in school, falling behind in academic achievement, and facing a significant gap in higher education enrollment compared to their female peers. Boys are also dealing with increasing mental health challenges and rising rates of anxiety, depression, and even suicide. And let’s be honest, in a culture that’s often hyper-focused on girls, it can feel like boys have been pushed to the sidelines.

These challenges are impacting boys’ self-esteem and drive. Many boys don’t feel like there’s a place for them, or that they aren’t valued for who they are. But that changes now.

It’s Time to Celebrate Boys!

Enter the Boys Are Great Shop, an exciting new online store dedicated to celebrating boys through fun, boy-friendly apparel and accessories! Founded by Jack Kammer, in partnership with Janet Allison and Jennifer LW Fink—the co-hosts of the ON BOYS podcast—the shop was created with one clear mission: to remind boys (and everyone else!) they are amazing, capable, and worth celebrating.

Until recently, there’s been a noticeable lack of products that truly affirm and celebrate boys. Sure, there are plenty of shirts, hats, and accessories that celebrate girls, but where’s the boy swag? Boys deserve to feel good about themselves, to express pride in who they are, and to wear it proudly. That’s why this shop is a game-changer.

The Boys Are Great Shop is stocked with shirts, hats, backpacks, and more—all designed to celebrate boys and remind them of their worth. Whether you’re looking for something for your son, nephew, or even yourself (because yes, there are adult sizes too!), this is the place to find fun, high-quality items that boys will love.

Want to see what it’s all about? Check out this 10-second boy-affirming video to get a feel for the positive vibes this shop is all about.

By purchasing from the Boys Are Great Shop, not only are you getting fantastic products, but you’re also supporting an important cause. Janet and Jennifer receive a portion of each purchase, which helps fund their ongoing work through the ON BOYS podcast, BuildingBoys, and Boys Alive!, all initiatives aimed at raising awareness and supporting boys as they navigate the unique challenges they face today.

It’s easier than ever to show your support for boys. Browse the shop, find something you love, and help spread the word! We all know girls are fantastic, but it’s time to remind the world that boys are great too.